Fundraising in Nonprofits of Color
BLUE AVOCADO
By Steve Lew, Priscilla Hung, Suman Murphy
Almost all research on fundraising is done on mainstream nonprofits, and almost all advice and guides on fundraising are addressed implicitly to mainstream nonprofits. Yet because they have different development trajectories, nonprofits in communities of color often have fundamentally different assets and deficits than mainstream organizations of the same size and age. When asked about building fundraising strength, nonprofits in communities of color saw training and coaching as the preferred capacity-building means. However, a perception exists that the technical assistance and capacity-building field is primarily white and that these fields are not familiar with the characteristics of their communities and organizations. In an environment where public funding is highly uncertain, and the trends in foundation and corporate giving are declining over the next few years, nonprofits based in communities of color need and desire assistance that will build their capacity to raise income from all sources well, and to build a broader base of support within their communities. [link]
By Steve Lew, Priscilla Hung, Suman Murphy
Almost all research on fundraising is done on mainstream nonprofits, and almost all advice and guides on fundraising are addressed implicitly to mainstream nonprofits. Yet because they have different development trajectories, nonprofits in communities of color often have fundamentally different assets and deficits than mainstream organizations of the same size and age. When asked about building fundraising strength, nonprofits in communities of color saw training and coaching as the preferred capacity-building means. However, a perception exists that the technical assistance and capacity-building field is primarily white and that these fields are not familiar with the characteristics of their communities and organizations. In an environment where public funding is highly uncertain, and the trends in foundation and corporate giving are declining over the next few years, nonprofits based in communities of color need and desire assistance that will build their capacity to raise income from all sources well, and to build a broader base of support within their communities. [link]