Patreon: A Fast-Growing Marketplace For Individual Artists And Patrons

FORBES
By Sarah McKinney

PHILANTHROPY---Patreon’s business model is people supported (vs. ad supported), where fans give money directly to their favorite creators, allowing them to continue doing what love (and what fans value). Think Kickstarter for individual pieces of creative digital content, but then scrap that and place Patreon within the sharing economy – a category of businesses that go around current systems, creating a way for people to share and support each other through peer-to-peer transactions, with the businesses taking a percent of each financial exchange. The average monthly amount paid by each patron is $9.80, and most creators post one piece of content per month. Given these statistics, with the support of 510 fans each month you’d be bringing home $60,000/year – not bad, particularly for those who already have established fan bases. [link]

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